Harrah's Entertainment Prepares for Online gambling | IXGAMES

There is lots of expectation across the U.S. that Online Gambling soon will be regulated in the country. At least one land-based gaming operator is now openly preparing for the day online casinos are licensed in the U.S., as Harrah’s Entertainment announced it had hired a former PartyGaming executive. Mitch Garber a former CEO of the online gambling firm, will run a new branch of Harrah’s specializing in Online Gambling operations. Among the projects expected to be handed to Garber is the online development of poker rooms featuring the World Series of Poker brand, owned by Harrah’s. While Mitch Garber was at PartyGaming – he helped operate PartyPoker – once the largest Internet poker site in the world. The passage of the UIGEA forced PartyGaming to withdraw from the US market, causing a decimation of its poker operations. Speculation has been great that when regulation comes to online gaming, the WSOP brand would give Harrah’s a huge advantage to exploit, The names is by far the best known in the poker world, and gets extensive exposure each year on ESPN. While the direction intended by land gaming concerns in the U.S. has been uncertain, many observers have noted the natural progression of the giant casino companies toward online venues. Financing has disappeared for new casino resorts, and land costs are becoming prohibitive. Meanwhile, Internet gambling continues to expand its audience while having next to no overhead in comparison. About Harrah’s Entertainment: Harrah’s Entertainment, Inc. is the world’s largest provider of branded casino entertainment through operating subsidiaries. Since its beginning in Reno, Nevada over 70 years ago, Harrah’s has grown through development of new properties, expansions and acquisitions, and now owns or manages casino resorts on four continents The company’s properties operate primarily under the Harrah’s, Caesars and Horseshoe brand names; Harrah’s also owns the London Clubs International family of casinos and the World Series of Poker Regards ixgames.com