Eastern Europe Gambling
The global gambling industry is now going east and focusing on the Balkan states and Eastern Europe for its further expansion. Especially the Balkan states are increasingly drawing a lot of interest. A market size of Euro 4.5 billion. According to the MECN (Media & Entertainment Consulting Network) survey, about 20%-30% of the operators surveyed are currently planning to increase their investment in the Balkans – primarily in Croatia, Romania, and Greece. The majority of the operators surveyed are currently in the process of developing their Balkan market strategy and evaluating whether/how to increase their investment and focus in the near future. Leading Internet operators provide localised offerings in nearly all Balkan states – More and more Online operators are adding Balkan languages and currencies to their localised offerings. For example, nearly all major operators offer localised versions of their products in Turkey and Greece. 
The Balkan gambling states are: Greece, Turkey, Croatia, Slovenia, Serbia, Montenegro, Romania, and Bulgaria. (Experts believe that the Balkan nations will liberalise their gambling markets).